Church Social Bootcamp from Crossbeam Academy

Do you look after social media for your Aussie church, or want to get it happening at your church?

Crossbeam Communications is launching a 10-week mentored bootcamp all about church social media! This is your chance to make an investment in getting social media sorted for your church, or take it to the next level, with the support of experienced and dedicated coaches and a cohort of people who share your passion for good church marketing.

Who is it for?

• Pastors and ministers who know they should be using social media for their church, but haven't had time to figure out how to do it properly, or want to get better at what they're already doing

• Keen volunteers, ministry apprentices or interns looking after social media who need some extra tips and tricks to keep growing their church's online presence

• Marketing and comms professionals on a church staff team wanting to level up their use of social media

The Church Social Bootcamp is designed for the Australian context and timezones. If you're international, send us a message and we'll see if we can make it work for you.

What will it involve?

• A kick-off one on one call with one of Crossbeam's communications and marketing experts, to discuss your unique context, make sure you're prepared for the Bootcamp, run through your current social skillset and set some personalised goals for the ten weeks

• 10 weekly topics covered, with training materials, complete with beginner/intermediate/advanced challenges each week to implement your new skills so you go from good to great on social media

• 10 weeks of access to a responsive and collaborative Facebook group, moderated by Crossbeam, where you can share your learnings and challenges and ask questions, with bonus tips and tricks from the Crossbeam team shared just for members

• A weekly 45 minute group coaching call (recorded if you can't make it!) to discuss the weekly topics, share ideas, analyse results and check in with the Crossbeam team

This is thousands of dollars worth of value from an expert team specialising in the Australian ministry context!

What topics are covered?

1. Defining your social media audience - who you're trying to reach

2. The Metaverse - social media success on Instagram and Facebook: demographics, the 'algorithms' and top tips for optimising your content for Meta

3. Your social media calendar - what and when to post

4. Words - brand voice, storytelling and copywriting

5. Images - photography, graphics and branding

6. Video - reels and more

7. Content sourcing - how to easily find more content for your social media

8. Analytics - measuring success

9. Outside Meta - analysing the usefulness of TikTok, YouTube, X (Twitter) and more

10. Private social - Facebook and WhatsApp groups

*Topics are TBC as curriculum is developed

How much does it cost?

The cost is $550 per church, with up to two participants per church. If you have more than two people from your church that you would like to sign up for the challenge, please send us a message to discuss pricing and/or possible alternative training options for your church.

What happens when the Bootcamp ends?

Once the Bootcamp finishes, we'll give you some tailored options if you'd like to keep working with Crossbeam in some way, but we're also confident that you'll have the skills you need to ace social on your own!

If something comes up in the future that you'd like to discuss, as a past participant in the Church Social Bootcamp, you'll have access to discounted consultation calls with Crossbeam.